Agri-food marketing and chain management

Research domain and areas

Research domain

This research group aims to be a leading center for knowledge development and dissemination within the domain of agri-food marketing & chain management. Through applying, generally, quantitative research methods (ex-ante/ex-post), we conduct socio-economic research at specific levels of the supply chain, or on the supply chain as a whole. Our research typically consist of multi-disciplinary collaborations, by which we aim to valorize innovations/technologies and provide socio-economic evidence to the quadruple helix (chain actors from farm to fork; policy makers; researchers; and the community). Due to the applied nature of our research, the scope of projects in our group is broad, from research in the European Union to capacity building in developing regions.

Research areas

Our division of Agri-food Marketing and Chain Management combines different types of expertise: 

  • Prof. Hans De Steur (personal website): Agri-food marketing (Stakeholder behavior from farmer to consumer, socio-economic methods, experimental & synthesis methods)
  • Prof. Xavier Gellynck: Agri-business management (Chain & network management, waste management, sustainability management)
  • Dr. Joachim Schouteten: Sensory analysis (Sensory evaluation, Affective science, Food design, Business development)

For an overview of our division (Vision, Mission & Business definition; Topics & Projects; Research team)

Research themes

Education

  • Advanced Marketing and Agribusiness Management (I002763)
  • Agricultural and Food Economics (in Dutch) (F000386)
  • Applied Management (in Dutch) (I700065)
  • Applied Rural Economic Research Methods – Partim I (I002798)
  • Consumer Behaviour and Marketing of Bio-industrial Products (in Dutch) (I002720)
  • Economics (in Dutch) (I002446)
  • Economics and Marketing (GUGC) (O000024)
  • Entrepreneurship and Business Management (in Dutch) (I700221)
  • Management of an agricultural or horticultural company (in Dutch) (I700251)
  • Project Management, Entrepreneurship and Intellectual Property (GUGC) (O000151)
  • Rheology and sensory analysis (in Dutch) (I700227)
  • Rural Project Management (I002714)
  • Sensory Analysis (I002722)

Sensolab

  • Sensory facilities at Campus Coupure, incl. 7 booth & separate preparation room
  • Used for education, research and service
  • Training regarding sensory evaluation & consultancy to solve sensory problems and challanges

✉︎ info@sensolab.be

Logo-Sensolab

Contact and staff

Xavier Gellynck
Hans De Steur
Joachim Schouteten
Joachim Schouteten holds a PhD in Applied Biological Sciences: Food Sciences and Nutrition from Ghent University...
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Marcia Dutra de Barcellos
Marcia Dutra de Barcellos joined the Department of Agricultural Economics - Division of Agri-food Marketing and Chain Management at Ghent University ...
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Esther Van Parys
Esther Van Parys is a PhD researcher at the Department of Agricultural Economics...
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Di Minh Duc Tran
Di Minh Duc Tran received a MSc degree from International Master of Science in Rural Development (IMRD) programme at Ghent University in 2020...
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Listia Rini
Listia Rini is a doctoral researcher at the Department of Agricultural Economics of Ghent University, Belgium...
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Tigist Berkesa
Tigist Waktole Berkesa is a PhD researcher at the Department of Agricultural Economics who has joined our department from Ethiopia...
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Lidya Samuel
Lidya Samuel is an Ethiopian Phd Student and Researcher at Ghent university...
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Nataly Merino
Elvia Merino-Gaibor graduated as a Master in Business Administration, ESPAE Graduate School of Management, Escuela Superior Politécnica del Litoral (ESPOL in Spanish), Guayaquil – Ecuador...
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Yixuan Guo
Yixuan Guo is a PhD researcher at the Department of Agricultural Economics Department, Faculty of Bioscience Engineering, Ghent University...
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Monika Varbanova
Monika Varbanova is an EU policy analysist and author in a leading economic newspaper in Bulgaria...
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Marie Claire Custodo
Marie Claire Custodio is a PhD researcher at the Department of Agricultural Economics, Ghent University, Belgium and an Associate Researcher for...
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Dilshad Zahan Ethen
Dilshad Zahan Ethen is a PhD researcher at the Department of Agricultural Economics at Ghent University...
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Margo Degieter
Margo Degieter is a doctoral researcher at the Department of Agricultural Economics, since 2020...
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Nathaline Onek Aparo
Nathaline Onek Aparo is an agricultural and rural development specialist. She holds a bachelor's degree in Agriculture from Gulu University, Uganda...
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Heidi Vandenhaute
Heidi Vandenhaute is an assistant at the Department of Agricultural Economics, since 2016...
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Pulkeria Pascoe
CPA Pulkeria Pascoe is a PhD student within the Department of Agricultural Economics...
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Joshua Wesana